Book Promotion Ideas
45. Collaborate with artists for book-related merchandise. Look for some artists whose style you love and reach out to them for a collaboration. Maybe they can make some bookmarks, mugs, or clothing related to your book https://prabhuweb.com/b-connected-boyd-gaming-card/. If people can wear your book marketing merch out and about, even better!
139. Partner with educational institutions for author talks. We’ve discussed author talks in bookstores, but why not in schools? See if any schools would like to host you in their libraries, classrooms, or auditoriums.
“Your event isn’t over when the Zoom call ends. The follow-up—that’s where you build a relationship. And relationships sell more books than any one-time promo blast ever could.” –Rachel Aaron, The WriteTreat Zoom sessions
149. Share personal stories or experiences to connect during adversity. Sharing stories during a time of adversity can help to humanize you with your readership. Just make sure not to overshare or make the problem about you.
133. Collaborate with a local bakery for book-themed treats. Reach out to a bistro or bakery to see if they would make some recipes inspired by your book or some sugar cookies decorated in your book theme as part of your book marketing.
Children’s Book Promotion Ideas
Many schools set aside budgets every year for author visits. This is a great opportunity to popularise your brand and market your children’s books. However, you need to be well-organized for this. You must have a proper plan before contacting any schools. Communicate with them about the age range for which your book is written, send them cover images, links, synopsis, or anything else that will help them understand what your book is about.
Libraries present an amazing opportunity for book writers. Many parents don’t buy every book and prefer borrowing them from local libraries. If you can place your book in the children’s library or the relevant section of a library, someone will surely borrow it. If the person or their kid likes your book, they may want to read or buy more books that you have written. Thus, they may end up buying your books the next time around. To ensure that your book reaches the library shelves, you will have to convince the librarians of its value. For this, you must take the following measures:
Many schools set aside budgets every year for author visits. This is a great opportunity to popularise your brand and market your children’s books. However, you need to be well-organized for this. You must have a proper plan before contacting any schools. Communicate with them about the age range for which your book is written, send them cover images, links, synopsis, or anything else that will help them understand what your book is about.
Libraries present an amazing opportunity for book writers. Many parents don’t buy every book and prefer borrowing them from local libraries. If you can place your book in the children’s library or the relevant section of a library, someone will surely borrow it. If the person or their kid likes your book, they may want to read or buy more books that you have written. Thus, they may end up buying your books the next time around. To ensure that your book reaches the library shelves, you will have to convince the librarians of its value. For this, you must take the following measures:
Guest posting (or guest blogging) means to write and publish an article on someone else’s website, blog, or in a magazine. Guest posting is a great strategy, as it directly targets your ideal audience.
The first step toward effective marketing starts with how you portray yourself. When it comes to authors, your name is the brand. A well-written author profile is a must. It gives the readers a chance to know and understand more about you. The first step to gaining trust is to get to know someone. Therefore, to build a long-lasting relationship with your readers, you need to let them know you. Putting together a well-drafted author bio is quite easy, yet it is often overlooked. Your writer bio is displayed in numerous places, including
Book Launch Promotion Ideas
Make each keyword as long and detailed as possible to hit more “phrase matches” for what readers might search. For example, a book tagged with the keyword “dark academia” will index for that single term, but the longer keyword “Ivy League secret society dark academia” allows it to index for multiple search terms — effectively maximizing your exposure to readers.
Your sample chapter is the third and final element of your book (along with your cover and description) that readers will experience before buying it — and the most likely to sway them based on the quality of your writing. Again, professional editing and formatting is crucial, but you’ll also want to make sure this chapter encompasses your hook and your best prose.
Take your cross-promotion to the next level by co-hosting a webinar. This can either outright promote both your books, perhaps as a mutual Q&A session (the pros do this all the time!), or it can be on another topic where you share knowledge and audience interest. Just be sure you’re mentioning your titles in there somewhere.
Make each keyword as long and detailed as possible to hit more “phrase matches” for what readers might search. For example, a book tagged with the keyword “dark academia” will index for that single term, but the longer keyword “Ivy League secret society dark academia” allows it to index for multiple search terms — effectively maximizing your exposure to readers.
Your sample chapter is the third and final element of your book (along with your cover and description) that readers will experience before buying it — and the most likely to sway them based on the quality of your writing. Again, professional editing and formatting is crucial, but you’ll also want to make sure this chapter encompasses your hook and your best prose.
Take your cross-promotion to the next level by co-hosting a webinar. This can either outright promote both your books, perhaps as a mutual Q&A session (the pros do this all the time!), or it can be on another topic where you share knowledge and audience interest. Just be sure you’re mentioning your titles in there somewhere.
